Release date:2022

Author: Latinotype

Skill level:Beginner

Language:Spanish

Exercise files:Yes

Learn to create your own modular alphabet with Adobe Illustrator More than half a century after the invention of modern printing, typography design continues to be one of the most challenging and exciting challenges a designer can face. The readability, spacing and stylistic coherence of each of the characters make each alphabet communicate in a way through its forms, something in which they work with love and passion Daniel Hernández and Luciano Vergara, founders of Latinotype, the first printing smelter From Chile. They have specialized in typography design for retail and made to measure and have clients such as Starbucks, Royal Caribbean International, Movistar or Converse, among many others. In addition, their fonts inspired by the Latin American imaginary can be found online in catalogs such as MyFonts, FontShop or Fonts.com.

In this course you will learn the basic principles of typographic design so that you can design a modular alphabet in Adobe Illustrator. You will discover all the considerations to take into account when understanding, systematizing, recognizing and differentiating the characteristics of an alphabet and all its characters.

About this course You will start knowing the work and influences of Latinotype. Daniel and Luciano will talk about the term typography and why it is important to continue designing it.

You will learn other basic concepts of typography, starting with the anatomy of the Latin alphabet and then enter concepts such as stylistic coherence, rhythm, shape, space, optical corrections and visual compensations.

You will learn the Daniel and Luciano character systematization method, perfect to build an alphabet efficiently. From some specific characters you will get the base to easily build your modular alphabet.

You’ll start by designing a lowercase alphabet, then you’ll shape the capitals and end with the numbers.

Finally, you will learn to design your own typographic specimen, to show your modular alphabet to the world. You will make a composition of words applying hierarchy, color and visual elements to generate a design that will reinforce the characteristics of your typography.

What is this course’s project? You will create an alphabet that will include the 26 minuscule and uppercase characters of the Latin alphabet and apply it to a typographic specimen that will reinforce the concepts of the alphabet with design and color.

Who is it for? To typographers, designers, professionals or students of advertising and anyone interested in typographic design.

What you need Basic knowledge of design and Adobe Illustrator is necessary.

You will also need a computer with Adobe Illustrator installed

01 – Presentation 02 – Influences 03 – What is typography 04 – Why design typography 05 – Anatomy of the Latin alphabet 06 – Style coherence, rhythm, shape, counterform and space 07 – Why and how to systematize 08 – Groups of letters 09 – Know the modules and how they are used in the grid 10 – Designing the first lowercase letters of the alphabet 11 – Videospan, the origin of our design DNA 12 – Design of lowercase letters of the first group or square letters 13 – Design of lowercase letters of the second group or circular letters 14 – Design of lowercase letters of the third group or triangular letters 15 – We will design our first capital letter, the R 16 – Design of capital letters AHO 17 – Design of letters derived from TIME, and the rest of the capital letters (part I) 18 – Design of letters derived from TIME, and the rest of the capital letters (part II) 19 – Numbers 20 – Introduction to the design of a typographic specimen 21 – Design of a typographic specimen (part I) 22 – Design of a typographic specimen (part II) 23 – Introduction to the design of modular sources Basic Principles of Typographic Design_Subtitles.7z

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